Fractional CMO
What is a CMO? A Chief Marketing Officer is responsible for overseeing all customer outreach, branding, marketing, and advertising activities in an organization and creating a marketing plan. The CMO is a member of the C-suite and reports to the CEO. Though this is traditionally a full-time, in-house job, more companies are employing part-time CMOs or Fractional CMOs.
Do you need the marketing and executive skills of a CMO but don’t need a full-time C-suite executive? Terra works as a Fractional CMO, responsible to stakeholders, any other marketing team members, vendors, and contractors.
Marketing Advisor
What is a Marketing Advisor? A Marketing Advisor or Marketing Consultant provides an outside perspective on the marketing and communications for an organization. Terra can help you identify gaps in your marketing plan and execute your marketing strategy. Terra knows that your organization’s unique position lies in the mission, culture, and values of your company. She’ll identify customer needs and craft strategic goals. Terra will work with your team to co-create plans and formulate new ideas.
Strategic Project Expert
As a Strategic Project Expert, Terra is available to help you with a la carte marketing needs. do you need assistance with creating a particular marketing campaign or designing new branded materials? Terra can help. With her project-based pricing, you’ll get services of the highest quality without any long-term commitments.
What Do You Need Help With?
- Website and digital presence audit
- Market analysis/ customer research
- Update brand guidelines
- Logo creation
- Evaluate current marketing mix/ new tools
- Repurpose your existing content (ex. make a brochure into a video)
- Something else? Just ask!
Fletcher Consulting makes you look good.
Call 715-584-6773 or email terra(at)fletcherconsulting(dot)com now to schedule your consultation. Or book a meeting with Terra’s digital calendar.
Fletcher Consulting
518 S. Union St.
Shawano, WI 54166
715-584-6773