Social media marketing is effective, but it’s time consuming and there’s a (sometimes steep) learning curve involved. If you’re struggling with finding the time, the voice, or the content to keep up with social media, we understand. Since 2007, we’ve worked with hundreds of small business owners
Fletcher Partners with FVTC
Through partnerships with Fox Valley Technical College and Northeast Wisconsin Technical College Terra L. Fletcher will be teaching Marketing Made Lean. The Entrepreneur Resource Center at NWTC will be working with Fletcher to present this four part series in Shawano, Wisconsin. The course will also
Video Marketing
Video has become an integral part of consumer research and web surfing. YouTube receives one billion unique visitors each month. There are informational videos, tutorial clips, and plenty of videos that push the limits further than their television counterparts. While they all serve a different
Ads in Panama
So of course while traveling I take an interest in the advertising and marketing. I had the privilege of visiting Jaemy Mae, my social media manager, in Bugaba, Panama. In the small town outside David, in Panama City, and everywhere we went I looked for examples of communication. Here are some of
Local Ads That Work
I always liked advertising. My favorite part of movies is the previews. I page through magazines just to see which ads catch my eye. As a child I would mentally scramble the letters on billboards to see what other combinations I could make from the words on them. When a local ad catches my eye, I
FREE Marketing Workshop in Keshena, WI
Marketing Starts with a “V” Date: January 22, 2014 Time: 6:00 – 8:00 PM Location: College of Menominee Nation – Culture Building Instructor: Terra L. Fletcher – Fletcher Consulting People like to think they make purchasing decisions rationally. We don’t. Understanding the basics of marketing
Video Marketing: Why You Need It and How We Make It Easy
By: Jason Cannata, videographer A web page with video has a 53% greater chance of keeping a visitor. As you look around the net, it’s clear the new medium in marketing is video. Everywhere you turn, a video seems to start playing, whether you are on YouTube or not. Audiences are responding in a
Why Getting my Butt Kicked was Good for Me
I don’t lose well. Never have. I’m a perfectionist. Mom said the first time I came home from school with a less than perfect grade, I cried. Maybe I’m an overachiever, sensitive. I don’t care. I’ve always been my harshest critic and most demanding boss. Striving for first has benefited me too many