Fletcher Consulting

Terra L. Fletcher, Fractional CMO takes marketing off your to-do list. Part-time, senior-level marketing strategy partner for companies in transition, ready to scale, or competing for market share.in Shawano, Green Bay, Appleton, the Fox Valley, Wisconsin, the Midwest, and Nationwide, virtual, in-person, and remote. Specializing in manufacturing and B2B.

terra l fletcher 2023 profile pic fletcher consultingTerra L. Fletcher is the Fractional CMO behind Fletcher Consulting. Terra connects your organization’s values with those of your audience, making marketing and communications easier. She is the author of three books, including “Flex Your Communication: 47 Tips for Every Day Success at Work,” “Flex the Freelance: An Unconventional Guide to Quit Your Day Job,” and the soon-to-be-released “Flex Your Marketing.” As a business builder, Terra is strategic, efficient, and precise, ensuring her clients get measurable results. Terra designs effective marketing and communication plans, confidently speaks to crowds of people, and can spot a typo from a mile away.

Terra has been a marketing consultant and business builder since 2007. She started her journey with website content and social media marketing. Terra has never stopped learning and growing. She has 280 speaking engagements under her belt and has worked with 150 different organizations. Click here to learn more about Terra as a marketing speaker.

In 2019, Terra transitioned from a marketing consultant to a Fractional CMO, specializing in companies going through mergers, acquisitions, and other major rebrands. This is where Terra really shines. She enjoys planning, strategizing, and executing marketing from a part-time C-suite level where she can get the best marketing return for organizations that don’t need a full-time, in-house CMO. Terra is disciplined, scheduled, organized, and analytical. After 17 years in business, Terra only takes on projects that she is truly excited about. (To see if Terra has current availability for your project, inquire directly.)

Terra’s vision-driven marketing strategies benefit individuals, nonprofits, and public and private companies. Her best fit as a Fractional CMO is with manufacturing and B2B companies going through major rebranding projects, mergers and acquisitions, and legacy companies with no marketing experience.

Presently, Terra works as the Fractional CMO for The Lawton Standard Co. and their family of companies. Terra works in other roles for these current clients and partners: Schneider Resources Holding, SLK Finance, The University of Wisconsin-Green Bay, and The Wisconsin Department of Natural Resources. (Terra also works as a marketing speaker and trainer. View more clients and partners on the homepage.)

Thanks for taking the time to get to know Terra. Call 715-584-6773 so she can get to know you!

Why Fletcher Consulting?

Fletcher Consulting meets you where you are whether you need a:

  • Fractional CMO, senior-level omnichannel marketing strategy and team leadership on a long-term basis
  • Marketing Advisor/Consultant, regular assistance with your marketing plan and execution
  • Strategic Project Expert, ad-hoc / project-level expertise available to support short-term projects and initiatives, especially public relations and rebranding press releases

Terra will work to understand your business strategy, create your values-driven marketing and communication plan, and execute the plan across smart, measurable marketing channels. She ensures your tactics connect with your customers where they are, with the right message.

Terra provides the bridge for internal and external messages. She’ll work with sales and marketing, leadership and HR, and of course, help you communicate with customers, donors, vendors, and potential employees. Her innovative approach integrates sales and marketing functions to have a consistent values-driven customer experience that generates more revenue.

Call Terra today. At Fletcher Consulting, we make you look good.

Fletcher Consulting
715-584-6773